Start Your Case on the Right Path: Using a Focus Group Before Discovery [Ep 139]

In this episode, Elizabeth Larrick discusses the importance of using Zoom focus groups before discovery in trial preparation. She outlines the benefits of these focus groups, including setting the right direction for a case, avoiding wasted time on irrelevant claims, and utilizing feedback effectively. Through a case study involving a school district, she illustrates how focus groups can help identify critical information and prevent surprises during the discovery process.

Takeaways

  • Using Zoom focus groups can set the right direction for a case.
  • Focus groups help avoid wasting time on irrelevant claims.
  • Even minimal information can yield valuable feedback from focus groups.
  • Feedback from focus groups can be reused throughout the case.

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Supporting Resources:

Have questions about Zoom Focus groups? Set up a Free call with Elizabeth here.

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